What the hell is marketing anyway and who needs it?

If you build it they will come. Really? Do you really believe that?

Social media. It's a fad...or is it? It's just traditional marketing but you put it online. Same stuff. Same results. People buy things. --------- Really? Do you really believe that?

For the past decade I've seen so many fantastically creative people churn out beautiful works of art on paper, in print, on a screen, everywhere and I've seen so many of those artists fall flat on their faces because they truly believed that they either had to "get discovered" or be a "starving artist". 

The alternative was to "go corporate" or "sellout". Whatever. That line of thinking doesn't work in today's world. Did it ever really work at all? 

I'm assuming you found this website because you don't really think those things. Or maybe someone or something finally helped you get your thinking inline with how today's world really works for creatives. I'm assuming that you are a creative professional and you wanted to find a way to get people who need your skills and services to find you. Because you need bread on your table or because you're actively trying to get discovered or gain leads.

Maybe you found this site from one of my many social media profiles. Congratulations. You just saw modern marketing at work.

Maybe you found this site because of a search on Google or Bing. Congratulations. Modern marketing again.

Maybe you were directed here because of a business card I gave you at a coffee house, lunch, or convention. Congratulations. You just found out that modern marketing isn't just about Twitter or Facebook. It's about connecting with people wherever they are.

This is my blog about modern marketing for creative professionals. I trust you can find your way around. If you want to talk then all you have to do is call me at 432-770-6413 or email me at damien@damienfranco.com and you've got my attention.